wèi / jīng / běn / rén / tóng / yì / shāng / jiā / bù / néng / suí / yì / shǐ / yòng / tā / de / zhào / piàn / fǒu / zé / kě / néng / qīn / fàn / tā / de / xiào / xiàng / quán

未经本人同意，商家不能随意使用他的照片，否则可能侵犯他的肖像权。

Without his consent, the business cannot use his photo freely, or it may violate his portrait rights.