cháng qī / jià gé zhàn / huì / yā suō / qǐ yè / lì rùn / xiāo fèi zhě / yě / wèi bì / néng / yì zhí / shòu yì

长期价格战会压缩企业利润，消费者也未必能一直受益。

Prolonged price wars squeeze corporate profits, and consumers may not benefit forever.